Why do I need marketing to start a business?
Here are some words from Jason Criddle that can be found on Quora. You will be able to find the original question that was asked of him in bold, before his response.
Why do we need marketing to start a business? Is there any other option to promote our business?
You don’t need marketing TO start a business.
You need marketing BEFORE starting a business.
You see… entrepreneurs have a habit of getting some kind of bright idea, building it, and waste years trying to find customers.
Successful companies perform marketing, find customers, then build products and services around them.
So, is there any other option than making sure you have customers to sell to before wasting your time starting a business?
Yes.
Not starting at all. Because without marketing, you won’t have a business for long anyway.

I am Jason Criddle, Founder of Jason Criddle & Associates, SmartrHoldings and all of its brands… Carbon, DOMINAIT.ai, RezultDriven, SmartrCommerce, SmartrHoldings, SmartrLiving, SmartrMarketing, SmartrVeterans, SmartrWomen, TheRealJasonCriddle, TVBuilderPro, TVStartupNow, and the brand that started me on my path to leadership and building wealth for others and myself, Wellness by Jason.
I’ve authored 19 books, a dozen of which, I was blessed with them becoming best sellers. I write extensively online and on all of the blogs on the websites I own, as well as Quora when I get a chance.
You can listen to me on Podcasts, many Radio shows, and occasionally see me on the news.
All I care about is serving God and my family, playing with my kids, building my legacy, and helping all of my clients become successful on their own journeys. Each platform I have built, was created for YOU, the user, customer, or affiliate, to become successful as you go through this life as well.
Connect with me on LinkedIn if you want to set an appointment or get a free consultation for your brand, or become part of our sales and leadership team.